A simple gesture, a lasting impact: we plant a tree for every closed deal
Since 2022, we've committed to planting one tree for every successful real estate transaction. This initiative supports certified reforestation projects and contributes to carbon offsetting associated with the energy and resource use that property sales inevitably involve.
It’s our way of giving something back — transforming every real estate transaction into a positive environmental action.
Why a tree? Because real estate must evolve
Real estate is one of the largest contributors to global CO₂ emissions — from construction to renovation and transportation. While terms like green building and energy-efficient homes are gaining traction, rarely is the act of buying or selling property tied directly to environmental responsibility.
That’s why we believe in setting a new standard: sustainable real estate where economic value and ethical choices coexist.
Ethics and sustainability, every step of the way
Our commitment to sustainability goes far beyond tree planting. Here’s how we integrate eco-conscious practicesthroughout our daily work:
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We promote energy-efficient homes and properties with environmental certifications.
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We support sustainable urban regeneration projects, especially in the historical heart of Florence and across Tuscany.
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We reduce paper use, preferring digital tools for documents, floor plans, and property tours.
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We use low-impact transportation and encourage clients to do the same.
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We collaborate with certified green partners for complementary services.
Each tree is geolocated and traceable
The tree you help plant isn’t just symbolic — it’s real, planted in a verified reforestation project, and linked directly to your real estate transaction. Through our collaboration with certified partners, you’ll receive a map and details of your tree, which can be named and tracked online.
It’s a beautiful reminder that every new home is also a step toward a healthier planet.
Why choose an ethical real estate agency today
Choosing DimorEtica means choosing a sustainable real estate agency in Florence that values integrity, transparency, and environmental impact. We believe every real estate decision has the power to generate lasting value — for you, for the local community, and for the future.
Contact us to discover how you can buy or sell your home in an ethical, responsible, and eco-conscious way.
